THE PROVISION OF MARKETING SERVICES MULTI-LOT FRAMEWORK AGREEMENT

Bidders must comply with the undernoted financial requirements to participate in the tendering process: - There is a minimum financial requirement that affects trading performance, and balance sheet strength. Financial requirements for trading performance and balance sheet strength should be calculated on latest filed accounts with Companies House. Other legal entities (Sole Traders) must comply with the undernoted company financial requirements and provide the necessary documentary evidence. Trading Performance An overall positive outcome on pre-tax profits over a 3-year period. Exceptional items can be excluded from the calculation. The above would be expressed in the ratio Pre-Tax Profit/Turnover. Balance Sheet strength Net worth of the bidder must be positive at the time of evaluation and organisation must not be subject to an insolvency process. Intangibles can be included for purposes of the Total Assets figure. The above would be expressed in the ratio Total Assets/Total Liabilities. Bidders that are only required to file abbreviated accounts, must submit full sets of accounts for the last two individual years filed, in order for the three-year profitability requirement to be verified. A bidder should have no outstanding issues, with regard to statutory filing requirements with Companies House. Bidders who have been trading for less than the 3 years noted above must provide of a Group, can provide a Parent Guarantee if the Parent company satisfies the financial requirements stipulated above. The Company reserves the right, at its own discretion, to seek such other information from the Bidder in accordance with Regulations 61(7) or Regulation 61 (8) of the Public Contracts (Scotland) Regulations 2015 to prove the Bidder's economic and financial standing.

Bidders are required to provide two examples within the last three years which demonstrate your organisation’s experience in delivering marketing services of a similar nature, scale, and complexity to those required under the Lot(s) to which you are bidding for. Each example must include the following: A description of the services provided The objectives and target audience of the campaign(s) The methods or channels used (e.g., digital, print, PR, events) Outcomes achieved, including any measurable impacts (e.g., engagement, reach, ROI) Dates and client name(s) (public or private sector) Assessment Method: Pass/Fail To pass, the bidder must provide two clearly relevant examples demonstrating satisfactory delivery of marketing services in line with the above requirements. Bidders who fail to provide sufficient detail, or whose examples do not demonstrate relevant and comparable experience, will be marked as Fail and excluded from further consideration. Bidders who fail to meet the Technical and Professional Ability shall not proceed to the Award Criteria stage. Each example must not exceed one A4 page.